SE Ranking
SEOPull keyword rankings, ranking history, and tracked-keyword audits from your SE Ranking projects. Agents run keyword research and competitor domain overviews, and check the API credit balance before credit-heavy research operations.
What This Integration Enables
SE Ranking tracks where your keywords stand; the operational question is who watches the tracker. This connector makes that an agent's job. FlowRunner agents list rank-tracking projects, pull keyword positions and history over any date range for trend analysis, audit which keywords a project actually monitors, run keyword research with volume, CPC, competition, and difficulty metrics, and produce competitor domain overviews with estimated traffic and keyword footprint. Get Account exposes the API credit balance, which matters because the research operations spend it.
The position: rank data is only valuable at the moment it changes, and humans are structurally bad at checking dashboards on the days nothing happened. Agents check every day at the same cost. People should spend their attention on the drops that matter and the research calls that cost credits.
- Export daily or weekly ranking positions into spreadsheets and dashboards automatically
- Alert the team when tracked keywords move past significance thresholds
- Enrich content planning with keyword research metrics on demand
- Profile competitor domains for traffic, keyword footprint, and visibility
There is also a hygiene job hiding in this connector. Tracked keyword sets drift: terms get added for a campaign and never removed, groups stop matching the site structure, and the project quietly reports on last year's strategy. A quarterly List Keywords audit, agent-run and diffed against the current content plan, keeps the tracking honest, because a rank report is only as good as the keyword set underneath it.
Without FlowRunner
With FlowRunner
Use Case Scenarios
The ranking report nobody assembles
Every Monday, the agent walks each project from List Sites, pulls the week's positions with Get Rankings, and appends the history to the reporting workbook in Google Sheets. Conditional summaries flag the biggest gainers and losers, and the digest posts to Slack before the team's Monday standup. The report that used to consume a morning now consumes zero, and it has never once been late. Because Get Rankings takes any date range, the same flow rebuilds historical views on demand when someone asks how a keyword set moved over the quarter.
Content planning with metrics attached
A content brief pipeline proposes target topics. For each candidate keyword, the agent calls Keyword Research against the right regional source and records volume, CPC, competition, and difficulty next to the topic. Cross-checks against SEMrush widen the picture. Writers receive briefs where the keyword targeting is evidence, not intuition, and the team can defend every topic choice with the numbers that justified it.
The competitor watch that runs monthly, not never
On the first of the month, the agent runs Domain Overview for the tracked competitor set: estimated organic traffic, total ranking keywords, traffic cost, visibility. Results append to the competitive tracker, and deltas against last month post to the channel alongside your own site's movement from Google Search Console. Competitive drift, which is invisible week to week, becomes an obvious trend line by quarter's end, and strategy conversations start from the chart instead of from impressions.
Human-in-Loop Highlight
Keyword Research and Domain Overview both draw down a finite API credit balance, and an agent in a loop is the fastest credit-spending machine ever built: a content pipeline that innocently researches every keyword variant it generates can empty a month's quota in an afternoon, taking the rest of the month's reporting with it. So FlowRunner workflows treat the balance from Get Account as a budget, not trivia. Scheduled reporting reads, Get Rankings, List Keywords, cost nothing and run without ceremony, but research operations check the balance first, log their consumption, and any batch above the workflow's configured spend threshold stops for the SEO lead to approve: this many lookups, this source, this purpose, this much remaining after. The lead answers in one click. What the gate protects is not the credits themselves but everything downstream of them, because the rank tracking that runs out of quota mid-month is the rank tracking that misses the drop that mattered.
Agent Capabilities
24 actionsProjects
2- List Sites Lists all rank-tracking projects in the account with ID, domain, title, target search engines, and creation date. The starting point for every project-scoped read.
- Get Site Retrieves full details for one project by ID: tracked domain, target search engines, region, and tracking configuration.
Rankings
2- Get Rankings Retrieves keyword positions for a project over a date range, per tracked keyword and target search engine. The trend-analysis read behind reports and alerts. Dates in YYYY-MM-DD.
- List Keywords Lists all keywords a project tracks, with ID, text, target engine, group, and current metrics. The audit step that confirms what is actually being monitored.
Keyword Research
6- Keyword Research Runs research for a single keyword against a source region, returning search volume, cost-per-click, competition, and difficulty. Consumes API credits, and budgets accordingly.
- Get Keyword Metrics Scores up to 5,000 keywords in one bulk call: volume, cost per click, paid competition, difficulty, intent, and a 12 month volume trend. It costs a flat 100 credits regardless of list size, which makes it the efficient way to triage a large list and the wasteful way to check three keywords.
- Get Similar Keywords Finds synonyms, close variations, and different phrasings that share a seed keyword's intent, each with volume, CPC, difficulty, competition, intent codes, and SERP features. Charged per keyword returned, so the page-size parameter is the spend control.
- Get Topically Related Keywords Finds keywords related to a seed by how heavily their search results overlap, each with a relevance score alongside the usual metrics. The right call for mapping a content cluster rather than expanding a single term.
- Get Question Keywords Retrieves the how, what, and why queries connected to a seed keyword, with volume, difficulty, and intent. These map onto FAQ sections, subheadings, and featured-snippet targets without a human having to imagine what people ask.
- Get Long-Tail Keywords Retrieves low-volume, highly specific variants of a seed keyword as a plain list of strings. It costs a single credit per keyword, a tenth of the other expansions, so the usual pattern is to pull broadly here and then price the shortlist with Get Keyword Metrics.
Domain and Competitor Research
7- Domain Overview Returns an organic search overview for any domain: estimated traffic, total ranking keywords, traffic cost, and visibility. The competitor-analysis read. Consumes API credits.
- Get Regional Domain Overview Returns a domain's organic and paid footprint inside one regional database, including position-change counts and how rankings distribute across the top 5, 10, and 20. Pass a URL instead of a domain to profile a single page.
- Get Worldwide Domain Overview Aggregates a domain's current-month performance across every regional database at once, with an optional per-country breakdown. The fastest way to see which markets a site actually earns traffic from rather than which ones someone assumed.
- Get Domain Traffic History Returns a month-by-month history of a domain's keyword count, estimated traffic, and traffic value in one region, organic or paid. Used to chart progress, or to pinpoint the month a competitor's visibility changed and go looking for why.
- Get Domain Keyword Rankings Lists the individual keywords a domain or URL ranks for, with position, volume, CPC, difficulty, and estimated traffic share, paging up to 1,000 rows at a time. The workhorse read behind competitor keyword-gap analysis.
- Get Domain Pages Lists the pages of a site that rank, each with keyword count, estimated traffic, share of total domain traffic, and traffic value. This is how a team finds which URLs carry the organic performance and which are dead weight.
- Get Domain Competitors Identifies up to 500 domains competing with a target, ranked by keyword-profile overlap, with shared keyword counts and a relevance score. Separates genuine rivals from incidental overlap without a person eyeballing a SERP.
Backlinks
5- Get Backlink Summary Returns an extended link profile for up to 100 targets in one call: total backlinks, referring domains, subnets and IPs, top anchors, and top referring TLDs. The full-fidelity snapshot, at 100 credits per target.
- Get Backlink Metrics Returns the headline counts for up to 100 targets: backlinks, referring domains, IPs, subnets, and the dofollow split. It costs a tenth of Get Backlink Summary, which is what makes scheduled monitoring across many domains affordable.
- List Backlinks Lists the live backlinks pointing at one target, with source page, anchor text, dofollow status, and InLink Rank authority. Limiting to one link per referring domain is the usual starting point for an outreach list.
- List Referring Domains Lists the unique domains linking to a target, each with its contributed backlink count, dofollow count, Domain InLink Rank, and first and last seen dates. Referring-domain count is the better authority signal, and this is where it comes from.
- Get Backlink Anchor Texts Returns the anchor texts used in links to a target, aggregated by backlink and referring-domain count with the dofollow split. Anchor distribution is the standard way to spot an over-optimized or bought link pattern before Google does.
Account
2- Get Account Retrieves account information including plan details and the remaining API credit balance. The meter every credit-spending workflow reads first.
- Get API Subscription Returns the SEO Data API subscription status, its start and expiry dates, the total unit allowance, and the units remaining. This call is free, which is what makes it safe to put in front of a batch that is not.
Frequently Asked Questions
What can FlowRunner do with SE Ranking?
FlowRunner agents can run List Sites, Get Site, and Get Rankings in SE Ranking, plus 21 more actions.
Does connecting SE Ranking to FlowRunner require OAuth?
No. SE Ranking connects to FlowRunner with an API key, no OAuth flow required.
Can SE Ranking trigger a FlowRunner workflow automatically?
SE Ranking doesn't currently expose triggers in FlowRunner. It connects as an action step inside workflows started by another trigger.
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